OKRs can work magic.
49%
better strategy implementation
58% of OKR users rate it a success, against 39% without. Yomly, 2026
42%
faster delivery
when cross-team dependencies are mapped. ONES, 2025
Except when they don’t.
Objectives overlap65% of the timeTeams whose OKRs aren’t linked to company goals. OKR Benchmark Report 2026
Missed interdependenciesSlow delivery by 42%Projects with unmapped cross-team dependencies. ONES, 2025
Unclear ownershipCuts output by 21%One named owner per key result completes 26% more. OKR Benchmark Report 2026
TeamWhat must we do?
Objectives and Key ResultsIntra-year targets.
O1: Run the Q4 customer campaign
KR: 40 new customer meetings
KR: 3 campaign emails, 25% opened
O2: Launch the partner program
KR: Partner terms signed off
KR: 30 partners at the launch event
O3: Onboard new customers in 10 days, not 21
KR: Onboarding playbook live
KR: Every handover from sales within 2 daysDanaPriya
Align the organization.
Align the people.
OrganizationWhere are we going?
TeamWhat must we do?
IndividualWhat is my job?
Strategy
StrategyWhere the organization intends to play, and how it will win. One statement that guides everything else.
Priorities
PrioritiesWhat the organization must always be good at to follow the Strategy. The Strategy’s perpetual components.
Goals
GoalsA future state a team owns, one to three years out: no date, no number, no list of work. At least one per Priority.
Objectives and Key Results
Objectives and Key ResultsIntra-year targets, each serving at least one Goal. Key Results say how we will know, and by when.
Accountabilities
AccountabilitiesEvery Key Result has a single owner. Never two. Never none.
Supports
SupportsWhat each owner is entitled to, and from whom: named, dated, and owed by a named person. One person’s Support is another’s Accountability.
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